Philly HubSpot User Group Blog

5 Tips for Producing Better Instagram Stories

[fa icon="calendar'] Aug 16, 2017 8:54:37 AM / by Erica Nardello posted in Events

[fa icon="comment"] 0 Comments

5 Tips to Producing Better Instagram Stories

Since its launch in 2010, Instagram has regularly revealed new features and cutting-edge functionalities to keep users engaged on the visual platform. Seven years and 700 million users later, the challenge for brands lies in understanding and utilizing these nascent features in ways that drive results. This is certainly the case with Instagram Stories, which launched in August 2016 as a competitor to Snapchat’s Stories. “...Instagram’s reputation as the home for your glamour shots has raised the psychological bar for posting a photo there. It’s not unusual for some users to post no more than once a week, or even once a month,” wrote The Verge’s Casey Newton when Instagram Stories debuted. “Meanwhile, Snapchat developed a product that allows users to share frequent, candid snapshots of their days without worrying that they’re spamming friends, or leaving behind a public archive of photos that could come back to haunt them later.” In less than one year, however, Instagram has eclipsed Snapchat’s success with a full one-third more regular Stories users. As of the summer of 2017, Instagram boasts that 250 million people are using Instagram Stories. But how can brands produce engaging pieces of ephemeral content?

Read More [fa icon=long-arrow-right"]

Philly HUG Meetup // Making Friends and Technology at MakeOffices

[fa icon="calendar'] Aug 3, 2017 7:23:00 AM / by Alee Bevilacqua posted in Events

[fa icon="comment"] 0 Comments

MakeOffices_Philadelphia.jpgMakeOffices is excited to collaborate with Philly HubSpot User Group for the first time to host the Technology Roundtable event on September 19th! Speaking as personal attendees to past Philly HUG meetups, we’ve gained constructive and insightful digital marketing tips while creating lasting professional and personal connections. We are greatly looking forward to engaging with others in the Philadelphia marketing and tech communities in our space. Why is our space unique?

Read More [fa icon=long-arrow-right"]

U are the Winner to these Marketing Conferences

[fa icon="calendar'] Jun 7, 2017 4:56:29 PM / by Bonnie Valentine posted in Events, inbound marketing, conferences

[fa icon="comment"] 0 Comments

Sometimes U Win and Learn 

#Winning with Philly HUG

Placing the "U" in Philly HUG by granting you free tickets to The Digital Summit Philadelphia on August 23-24.

Register and attend the June 14 Philly HUG meetup for your chance to win. 

Look no further than your Philly HUG Community to keep you in the know about digital marketing conferences and discounts. There are several important dates on the calendar:

Read More [fa icon=long-arrow-right"]

Member Spotlight // Courtney Zawodniak

[fa icon="calendar'] May 25, 2017 7:30:00 AM / by Megan Stoner posted in Events

[fa icon="comment"] 0 Comments


Excited to announce our member spotlight of the month, Courtney Zawodniak. She is a freshman at Temple University (go Owls!) studying marketing and of course its best friend, sales.


Courtney is in the student-led Professional Sales Organization (PSO) and on the Diamond Gems dance team. 


Read More [fa icon=long-arrow-right"]